Most Web3 content gets ignored; yours doesn't have to be. I'm exceptional at one thing — helping blockchain, crypto, Web3, and fintech brands reach the right audience and grow revenue through content.
Every piece of content I create is engineered to educate, build credibility, and convert — in industries where trust is everything.
Long-form, research-driven blog content that breaks down complex DeFi protocols, tokenomics, and fintech trends — positioning your brand as the authority your audience trusts.
Search-optimized content targeting high-intent crypto and fintech keywords. From pillar pages on blockchain infrastructure to topic clusters on Web3 adoption — content that ranks and converts.
In-depth, data-backed whitepapers on tokenomics, protocol design, regulatory landscapes, and fintech infrastructure that generate qualified leads and establish thought leadership.
End-to-end content strategies built for Web3 and fintech buyer journeys. I'll map the topics, channels, and cadence that move your audience from curiosity to conviction.
Ghostwritten articles, LinkedIn content, and op-eds that position your founders and executives as the sharpest voices in crypto, blockchain, and fintech.
A deep-dive analysis of your existing content — identifying gaps in your Web3 or fintech messaging, SEO opportunities, and a roadmap to outperform competitors in search.
No guesswork. No bloated timelines. Just a focused, transparent workflow that consistently delivers content your audience actually wants to read.
We align on your goals, audience, and competitive landscape. I research your protocol, product, or platform deeply so every word resonates with crypto-native and fintech audiences.
You'll see a detailed outline before I write a single draft. No surprises — just alignment.
Meticulous writing with built-in SEO, brand voice consistency, and a revision round to get it perfect.
Polished content delivered on time, with guidance on publishing and tracking performance.
A look at recent projects where strategic content drove real results.
Built a 6-month blog strategy and wrote 24 long-form articles breaking down yield mechanisms, liquidity pools, and governance models for a Layer 2 DeFi protocol.
Ghostwrote a 12-part LinkedIn article series for a crypto exchange CEO covering regulation, institutional adoption, and the future of digital assets.
Audited 150+ pages for a digital banking platform, developed topic clusters around embedded finance and BaaS, and rewrote core pages to capture high-intent searches.
A selection of my published work on CryptoNinjas, NFT Plazas, and other leading publications.
Mabel doesn't just write — she understands the Web3 space deeply. Our blog traffic tripled and we're finally ranking for the DeFi and blockchain terms that matter to our business.
The whitepapers Mabel produced on our tokenomics and protocol architecture became our top lead magnets. She makes complex crypto concepts feel accessible without oversimplifying.
Working with Mabel felt like having a senior content lead who actually speaks fintech. She understood our audience from day one and consistently delivered ahead of schedule.
Every project is scoped clearly upfront. Here's what to expect when we work together.
All prices in USD. Larger scopes and retainer arrangements are negotiable.
Whether you need a whitepaper for your next token launch or an ongoing content partner to own your niche, I'd love to hear about your project.
Get in touch